Asics Tiger - Gel LiteIII

We created three films for Asics Tiger US along with 180 Amsterdam.
The campaign is promoting the new Asics shoes collections on social medias and on outdoor screens in Uk and Spain.
The challenge was to work on three different styles portraying the personality of each shoe.

Advertising Agency: 180 Amsterdam
Executive Creative Directors: Dave Canning, Dan Treichel
Art Director: Tony Bartolucci
Account Manager: Jim O'Regan
Producer: Jo Kelly
Designer: Kate Shearer
Production Company: Not To Scale, Amsterdam
Directors: Hello Savants
Producer: Maud Beckers, Michelle Hendrickx
Music Composition: Phonat